 DOMAIN
NAMES
Choosing
a domain name is one of the most important decisions
you can make when creating your website. Many companies
simply put the name of their business as the domain name
and think they will be ok; this may not be the case.
Purchasing
a domain name that has your primary keywords embedded
in it will help improve your rankings in the search engines.
For example if you have a website that sells rare baseball
cards, you will be better off with an address like www.rarebaseballcards.com rather
than www.bobstradingcompany.com
When
the time comes to purchase your domain name, think about
what your clients might be searching for. Customers may
know what they are looking to purchase, but they may
not know the name of your business. Having keywords in
your URL is an important factor in regards to search
engine optimization and can result in more visitors
to
your website.
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